HELLO!
Lucy Burton
A London business agent who's solving problems in positive and adventurous ways, through engaging and inspiring ideas.
From research, planning, brief interpretation to spotting opportunities, strategizing and lead generation, I build nurturing relationships that make your business and clients shine.
Business Development Manager with purpose.
As a Business Development Manager, my primary focus is on building strong relationships with clients. I believe that meaningful conversations are the key to understanding clients’ needs and collaborating on effective solutions. With an entrepreneurial mindset and strategic know-how, I am committed to driving purposeful growth. I lead in creating and implementing business strategies that produce world-class results. I have extensive experience in CRM management, developing and achieving goals, agency positioning, and marketing support.
My values of curiosity, creativity, and collaboration have enabled me to bring unique perspectives to the table. As a result of my insights, many businesses have achieved greater engagement, developed deeper relationships, and achieved significant growth. I take the time to understand clients' business needs, the broader industry, and the latest trends. I bring my deep understanding to the table to create game-changing projects that help clients achieve their goals.
I firmly believe in team dynamics, and I always ask the right questions to ensure we're partnering effectively. By caring for each other and supporting one another, our team's synergy is crucial for success. Clients value working with me, knowing that I am always ready to turn ideas into action.
Join me in a journey of driving purposeful growth, building lasting relationships, and making a significant impact in the realm of business development. Let's take your business to the next level together.
Client: Food Hall London
Food Hall is an award-winning creative agency and production house specialising in high-quality promotional content for the food and drink industry.
I've helped to build a new and global client base for this food and beverage production company and their global roster.
-
New Business and Marketing Campaign Planning.
-
Built a strategic plan for 3 years of the business
-
Lead generation for new markets and clients.
-
Building brand and roster awareness.
-
Creating engaging e-mailers and marketing activities.
-
Enhancing the UX and customer journey of the website.
By bringing together relationships with agency producers, creatives and ECDs, I have a keen interest in the production process, with a real desire to engage with the creative side of the job, my keen instinct has brought new talent and opportunities to the agency.
In addition to projects, I look for opportunities to engage with festivals, panels, events, and industry initiatives to celebrate Food Hall and its directors and culture. I help to explore viable avenues for Food Halls promotion with PR.
To view more case studies, click here
Here are some recent partnerships I've had the pleasure of working with
With my entrepreneurial and collaborative spirit, I'm passionate about interaction, UX, research, and human-centred design. My driving force is understanding people, having empathy towards the challenges they are presented with and finding the best solutions to highlight purpose, promise positivity, sustainability and usability.
From brief interpretation to planning, understanding the process to advocate user-centred design techniques, I want to create award-winning experiences.
With my understanding of how UX can complement and collaborate to service the client, I design carefully crafted UX deliverables such as site maps, wireframes, user journeys, prototypes, experience maps to help them find solutions through intuitive design and insightful interaction.
Projects include designing platforms for young learners to learn creative skills to batterling loneliness by strengthening communities.
Business Development
With over 10 years of experience helping to grow creative agencies, production houses and photographers, I build your new business from a wave that rises and falls to a more progressive and stable growth trajectory.
From goal and campaign planning, agency positioning to just marketing support, I’ve been the gatekeeper of CRM, a detective whiz for new clients, goal builder to harvesting new relationships. All topped up with a sharp eye for new talent and opportunities, let's take your business to the next level.
Want to explore positive businesses with a heart for social impact and positive change whilst delivering business tips for modern businesses?
As someone who also believes in the philosophy of delivering positive change to modern businesses, I blend insight, strategy and imagination, to help build and explore new opportunities and problems.
With some projects being a role of many hats, I've worked with clients on injecting new ideas and strategies across business development, marketing and the world of UX.
I can also work on an ad hoc basis for one-off projects.
We all struggle with not having enough time in the day. Outsourcing your new business and marketing activities can give you some of your time back.
CREATIVE CORNERS
I would thoroughly recommend Lucy as a creative partner.
She’s experienced and knowledgable yes, but also on the front foot when it comes to making connections – which after all is the bit we photographers all hate.
She was the driving force behind Creative Corners and has really encouraged the project along. I’m super grateful and can’t wait for our next project.
TOM OLDHAM
PHOTOGRAPHER
Want to explore positive businesses with a heart
for social impact and positive change whilst
delivering business tips for modern businesses?
Sign up to my newsletter
CONTACT ME
If you are looking to grow your business, you have a project you would like to discuss or just want to have a chat, get in touch.
Or maybe you want to be involved in
The Circular Table newsletter?
Don't be shy, let me make you shine.